We’re excited to share Advania’s latest research exploring how Europe’s mid‑market organisations are adapting to a rapidly shifting technology landscape. The 2026 report uncovers a major trend: businesses are becoming more technologically self‑reliant but that confidence comes with new risks.
Here are some of the key insights:
🔐 Cyber Resilience
Mid‑market IT leaders are feeling more confident, with 73% now developing cyber strategies internally. However, over half (55%) still lack basic protections, and consistent internal training is declining leaving organisations exposed despite their growing self-sufficiency.
🤖 AI Transformation
AI continues to reshape the way organisations operate. 71% view its impact as net positive, and AI‑generated code now makes up 47% of all new organisational code significantly disrupting the traditional “build vs. buy” model.
💰 Cost & Complexity
Budgets are shifting: Cloud Services spend has dropped by 13%, cybersecurity budgets have halved since the previous research, and 49% of organisations believe they’re overspending on software licensing. This highlights the increasing financial pressure mid‑market IT teams face.
Download the full report
Want to explore the findings in detail and see how your organisation compares?
Download the mid‑market tech challenges report
